He’s done it again; 612 ABC Brisbane announcer Spencer Howson has retained his crown as king of the lucrative breakfast radio session.
Despite a 0.1 per cent drop, Mr Howson’s 13.1 per cent market share is still firmly in front of his commercial rivals, ratings agency Nielson confirmed on Tuesday.
But DMG’s Nova106.9 breakfast team of Ash Bradnam, David ‘Luttsy’ Lutteral and Kip Wightman closed in on Aunty’s star, gaining 1.1 per cent to steal the number two spot from Robin Bailey, Terry Hansen and Bob Gallaghar on ARN’s 97.3FM.
Nova also overtook 97.3 as the station with the largest overall audience through the week – a coup that rounds out its standing dominance of the weekend market.
Fairfax Radio 4BC, owned by the publishers of this website, also improved its overall market share, growing its audience by 0.9 per cent to beat 4KQ, 4BH, and the ABC’s Radio National and Triple J for the number six spot.
The station’s breakfast team also recorded a 0.4 per cent audience boost to maintain its sixth-place ranking.
Meanwhile the Triple M Grill Team – Pete Timbs, Michelle Anderson and Greg ‘Marto’ Martin – moved from fifth to fourth place, changing places with their Austereo cousins at B105 – Jason ‘Labby’ Hawkins, Stav Davidson and Abby Coleman.
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